All Entries in the "How To" Category
How to Get (Legit) PR
It’s no secret that business people use the media to promote their business. One can argue that 75-80% of ‘news’ is really a thinly veiled promotion. Article marketing has become the rage and can be very effective. The issue starts when article marketing becomes article spamming and the whole thing blows up in your face.
For whatever [...]
September 23, 2008 | Dave McCubbin | Comments 1
Chik-fil-a and the Power of Words
OK, I’ll be the first to admit I love a good Chik-fil-a sandwich; it seems I am not alone in this because every time I visit the place is packed. Granted they have a great product but did you ever notice the caliber of people working behind the counter? They are very well trained and extremely [...]
September 20, 2008 | Dave McCubbin | Comments 0
